About Us

ADS Sports Eyewear is owned by, and staffed by opticians. 

But we don’t just sell sports eyewear, we live it!

When we recommend a product or a specific lens color it’s not something we read in a book.  We recommend the glasses that have worked best for us.  Our testing is extensive and totally objective.  Our only goal is to get our customers in the best possible eyewear for their sport or hobby.  That’s why so much of our business is repeat or referral customers.

We posted a few pictures here of ADS Sports Eyewear employees out testing the products that we sell.  If it looks like we enjoy what we do that’s because we live for this stuff.  Somebody around here is an avid participant in every activity that we list on the web site.  So if you’re not sure what to buy and you’d like to hear an educated opinion, we’d love to let you know what we think.

We recently updated our web site to give you the best possible images we could find of every single product we offer. (Actually we are still working on this, but we’re almost done.)  Many of our images give you a better view of the product than you could get if you were holding it in your hand.

We do not try to be all things to all people.  And we have not copied every manufacturer’s entire catalog onto our website. Instead, we have selected a few of the best styles for active individuals, because we understand that looking good while playing outdoors is important. Every product we offer has been carefully selected. In each category we present only glasses that provide superior protection for your eyes, unparalleled value, and extraordinary style. Our goal is to make it impossible for you to make a bad choice when purchasing eyewear on our site, which is why you won’t find any unsightly or functionally deficient glasses on this site . . . and that’s a promise!

Price Policy:

Our goal is to give you more for your money than any other retailer. No exceptions.

Although our prices are extremely competitive, this does not mean that we will always be the cheapest. We charge just enough to insure that we can take care of our customers, sell quality eyewear, and stand behind everything we sell.

If it looks too good to be true, it probably is.

These words are never more true than when you shop on the internet.  If you see an item that we sell on another web site and it appears to cost appreciably less, you should find out why. Many web sites are “diverting” product from another retailer, or selling seconds, rejects or knockoffs. All of these practices will void the manufacturer’s warranty or stick you with an inferior product.

ADS Sports Eyewear is authorized dealer for every brand that we feature on this web site.

Secure Shopping:

Shopping with ADS Sports Eyewear is absolutely the safest way to do business on the Internet, or even in person.  When you get to the checkout page where credit card information is entered you may notice that you are on a secure site.  All of your credit card information is encrypted, and NONE of this information is stored on the ADS Sports Eyewear web site.  The information is securely transmitted to the Authorize.net web site.

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Sharon on the MS-150 Ride wearing Native Dash SS

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Sherry running the Oklahoma City Marathon in Oakley M-Frames
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Courtney stylin' in her Maui Jim Rainbow Falls after soccer practice.
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Dave on a bike ride between Kerrville and Luckenbach, TX wearing Nike Siege 2.
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Dave hanging from an inverted bi-plane over Quincy, IL wearing Panoptx Bora.
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Dave testing motorcycle sunglasses at 200mph over Whitewright, TX. He's wearing the Panoptx Diablo.
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Dave with his father and brother. Wearing Gatorz Radiator, Wiley-X Rout and Liberty Chopper.
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Dave in Steamboat Springs, CO wearing Smith Ski Goggle Phenom Turbo and Smith Variant Brim helmet
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Both Sharon and Kim ride with the US Army bicycle team (2nd & 4th from left)